Engage candidates and elevate your communication with credible content
Amplify makes generating video content simple, secure, and scalable.
Candidates want to see and hear from their future coworkers and are skeptical about over-produced and formal videos.
With Amplify you can:
- Build a robust video library that showcases your company culture, team members and work environment.
- Share employee-generated content that resonates with candidates, offering them a genuine glimpse at life in your company.
- Enhance every candidate touchpoint, from attracting talent to welcoming new hires.
Video strengthens the entire candidate journey
Static communication falls flat in capturing the attention of your target audience, but video is difficult to create and manage at scale.
Amplify addresses these challenges head-on, providing a centralized platform that empowers your employees to contribute video content, ensuring authenticity and relatability.
Video content is not a trend; it's a transformation in how companies communicate their brand and engage with people.
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better retention with video versus text
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more engagement on on social media for video versus static content
By incorporating video into your employer branding and recruitment marketing, you will see.
Visibility
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Content
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ROI
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With efficient workflows and secure approvals you will build a robust library.
Utilize Amplify to incorporate audition videos in your application process to better assess candidates
For any role from wealth managers to hairstylists, from retail workers to customer representatives, you can seamlessly integrate audition videos into your application process using Amplify’s simple request, recording, and approval routing.
Audition videos enable you to get a more complete sense of a candidate’s work and ability to manage customers, so you can make quality hiring decisions quicker.
What Amplify can do to you
Create compelling and engaging video content at scale to maximize the efficiency of your recruitment marketing.
Increase engagement and reduce spending on social media due to the wider reach video can achieve.
Tell your story with employee generated video so candidates understand why they want to work for you.
Build your employer brand with credible content so candidates connect with your company and want to apply.
Enhance your candidate experience to boost your reputation and drive candidates to take an interest in your company and job openings, greatly increasing your candidate pool.
What Amplify can do to you
Create compelling and engaging video content at scale to maximize the efficiency of your recruitment marketing.
Increase engagement and reduce spending on social media due to the wider reach video can achieve.
Tell your story with employee generated video so candidates understand why they want to work for you.
Build your employer brand with credible content so candidates connect with your company and want to apply.
Enhance your candidate experience to boost your reputation and drive candidates to take an interest in your company and job openings, greatly increasing your candidate pool.
With Amplify, you will have...
Secure Approvals
Each video is held behind a firewall until the designed Approver reviews and approves it. For videos requiring multiple approvals, Amplify's automated system routes videos to each individual and tracks their responses.
Implementation and Tracking
Generate and monitor results all year with a Content Creation Calendar, Distribution Calendar and Monthly Success Metrics which the Amplify team will guide you through.
Integration with your tech stack
With Amplify's open APIs, you can integrate video with your entire tech stack and include video in nurturing campaigns, your career site, virtual career fairs and everywhere you connect with candidates.
Customized Branding and Editing
Amplify ensures consistent branding by preloading your logo and company colors into your account so every video is branded appropriately. You can also close caption, trim, add images and select thumbnails with our intuitive and easy to use editing suite.
Centralized Video Library
Add your existing videos to Amplify for an organized, accessible video library with all your approved videos. They are ready for sharing by your recruiters, social media team and agency.
Simple Creation for EGC
Request content from employees with simple email templates that provide suggested topics and guidelines, suggested length, searchable tags and designated video Approvers.
Video Strategy
Your Amplify license includes a facilitated strategy session that gives you a plan for success. You will develop a comprehensive video strategy covering content calendar, participants, length, target audience, distribution and more.
Learn from the Video Experts
Download SparcStart's ebook on creating video strategy
Watch SparcStart's overview on using video in your recruitment marketing
Client's success with Amplify
